Black Friday at ANSC: real soaps, real savings (22–66% off)

It’s that time where our warehouse turns into beautiful chaos — soap being poured, bottled, boxed, labelled, stacked, and shipped at lightning speed.

There’s laughter, a bit of madness, and the scent of lemon myrtle hanging thick in the air — all to bring you the biggest savings we do all year.

We’re doing 22–66% off across the store, plus special freebies for bigger carts (more on that below). Here’s exactly what’s in each tier, when it goes live, and what I personally think you should pounce on.

When it starts

Black Friday sale goes live Tuesday 10AM (AEDT). Set a reminder — the best things genuinely go fast.

The discount tiers (and what they cover)

22% off — the everyday legends (including Olive Castile)

This is the backbone of the range: pure, slow-set, detergent-free soaps and liquids we make by hand here in Australia using Australian ingredients. If you’ve been waiting to stock up on Olive Castile and core favourites, this is your moment.

A few examples you’ll find at 22% off:

1. Olive Castile (100g bar, 500ml Hand & Body Wash, 1L, 2L and limited 5L refills, plus bulk blocks)

2. Lemon Myrtle (100g bar, 500ml wash, 1L & 2L refills)

3. Lavender (100g bar, 500ml wash, 1L & 2L refills)

4. Eucalyptus (100g bar, 500ml wash, 1L & 2L refills)

5. Conditioning & Original Shampoo Bars (100g)

6. Australian Pink/Yellow/Seaweed/Pink Clay cleansers & more

If you’ve never tried our Olive Castile: it’s 100% pure olive oil soap — no palm oil, no fillers, no detergents — just that creamy, low-lather clean that leaves skin calm and happy.

33%–44% off — bundles built for value (and bathrooms that actually stay stocked)

This tier is where the biggest day-to-day savings live, because you’re buying how real households use soap: bar + liquid + big refill (or a themed set you’ll actually use). Expect ~33% off for most, with some 44% specials.

Examples slated for 33%:

1. Olive Castile Bundle (solid + 500ml liquid + 2L refill)

2. Lemon Myrtle Bundle (6 x bars + 500ml liquid + 2L refill)

3. Lavender / Geranium / Eucalyptus bundles (similar solid + liquid + refill format)

4. Best Seller / Dry Skin / Gardeners / Home Care bundles and more
   

5. Solid Dish Soap & Stainless Steel Dish Cage

There’s also a 44% call-out (hello, ANSC Faves) if you want maximum bang from a single click.

Why I love bundles: 1) less packaging, 2) lower cost per wash, 3) your future self thanks you when there’s already a refill in the cupboard.

55%–66% off — the “blink and you’ll miss it” shelf-clears

We’re using Black Friday to move through limited and heritage stock, kids’ sets, and a few resurrected favourites. If you’re deal-hunting, start here.

Planned at 55–66% off:

1. Heritage Bundle + heritage bars (classic scents)

2. Kids bundles (Rainbow/Sensitive/Calming sets) up to 66%

3. Beard (bundle and Beard Shampoo) — yes, this is the time to stock the drawer

4. Bath Salts (Eucalyptus, Peppermint, Lemon Myrtle) and Reusable Soap Tin

Quantities here are genuinely limited. Once they’re gone, they’re gone.

Free gifts (because it’s fun to spoil you)

1. Spend $120+: we’ll add our best-seller Olive Castile bar + Soap Saver free.

2. Spend $160+: you’ll also receive our Clay Collection Gift Pack (White Clay, Yellow Clay & Tin).

These tiers are our way of saying thanks to the people who’ve been washing with us for years — and a nudge for anyone on the fence to feel the difference real soap makes.

Why buy from us (the part that actually matters)

We’re a small Australian team that makes what we sell. Our soaps are:

1. Handmade in Australia with Australian ingredients.

2. Palm-oil free, cruelty-free, plastic-conscious, and slow-set the old way.

3. Real soap, not detergent. That means no harsh surfactants that strip your skin.

4. Designed to last — especially when you use a refill system and a Soap Saver.

Yes, we are pricier than supermarket “soap.” We’re also different. You can feel it the first wash.

How to shop smart on the day

1. Start with your forever-favourites in the 22% tier (Olive Castile, Lemon Myrtle, Lavender, Eucalyptus) so the basics are covered.

2. Add one bundle at 33% for best value per wash (solid + 500ml + 2L).

3. Top up with a treat from the 55–66% shelf-clear (kids’ sets, heritage, beard).

4. Aim for $120/$160 to unlock the freebies (Olive Castile + Soap Saver, then the Clay Pack).

Final word from me

Black Friday is the only time we discount this widely — because we’d rather put our margin into ingredients and making. If you’re new here, welcome. If you’re one of our loyal soap lovers, thank you. This whole circus is for you.

See you Tuesday at 10AM AEST. Bring a list. And maybe a little self-control.

— Emma xx